Through the Orrigem lens

At Orrigem, we believe that your product or service is essentially ‘bare’. It needs to be ‘dressed up’ before it steps out the door and meets the consumer. It’s not enough for it to be effective, it needs to have traits and characteristics and a personality – just like a person does.

What does your product stand for? Is it conscious of the environment? Is it political? Does it believe in equal opportunities? Is it soft spoken or the rebellious voice of the youth? The ‘clothes’ you dress your product up in will turn it from a product into a brand.

Most importantly, for you, it will help your product create a unique identity for itself, which will help it stand out and shine in the crowd.

It’s called taking your product or service and turning it into a brand.

And that’s what we at Orrigem do.

Meet Our Team
creative design agency in mumbai, India
ORRIGEM SIX STEP PLAN TO BRANDS
01.BRAND DEEP DIVE

This stage we collect the key data from key people in a structured format that guides next five stages.

04.CREATING BRAND EXPERIENCES

The common question is ‘what does your brand look like?’, but in this stage we also ask what your brand sounds like, smells like, tastes like and feels like.

02.YOUR BRAND POSITIONING

The goal is to make the audience know how your brand is different and to make them perceive it in a specific way.

05.CREATING YOUR DIGITAL PRESENCE

We work with business to put together a digital plan to maximize the use of your website and social media handles.

03.CREATIVE EXPRESSIONS

The currency of communication is ideas – the stronger and bigger the idea, the more memorable and noticeable brand will be.

06.SUPPORT AND MONITORING

Once the brand is up and running. There is a certain gestation period where we assist with any initial teething problems.

Beyond Brands

To build your brand, you need both, strategic direction and creative abilities.

Over the years, Orrigem has put together a team of dedicated creative professionals that take your brand’s vision and bring it alive in thought-through creative communications. At the center of which lie ideas and masterful design executions.

Behind the Brands
Every brand needs a brand custodian. Consider us at Orrigem, your brand custodians and partners. We know how important your business success is to you. We know exactly the issues you encounter and how to solve them. You see, Orrigem works largely with small and medium-sized businesses – just like yours. We’d like you to meet the team that will walk besides you on your brand journey, partnering you every step of the way.
We would love to work for you.